For solopreneurs who are ready to ditch the patchwork DIY site and step into a site that finally feels professional, polished, and built with intention.
If you’re done hiding your link, guessing at design choices, and spending weekends buried in tutorials — you’re in the right place.
No more templates that feel meh or tech spirals that waste your time.
✔ A website that reflects your expertise
✔ Clarity over chaos
✔ A calm process with someone who gets it
This system is designed for business owners in:
Wellness, coaching, creative freelancing, and any service-based business where your presence matters just as much as your offer.
You want:
For the solopreneur who’s ready to step into her next level…without stepping into overwhelm.
You’re growing.
Your business is real.
And your current website… well, girl, let’s be honest — it’s not exactly giving “book me.”
Maybe it’s a little pieced together.
Maybe the colors don’t match your energy.
Maybe you’ve got 19 tabs open trying to figure out what a “H1 tag” is and why everything looks different on mobile.
You’re not alone — and you don’t have to keep wrestling with it.
DIY design is holding you back — and you’ve outgrown it.
It should draw people in, help them get to know you on a deeper level, and build trust.
During our 3 week long website project, we'll create a strategic and purpose driven online experience that is completely unique to you.
The Solopreneur Site System™ is a done-for-you brand identity + sales page website package built specifically for solopreneurs and real-life business owners, not tech wizards.
Here's the solution that takes your brand from DIY-ish to legit and launch-ready.
What the Solopreneur Site System™ actually is
A brand foundation that feels cohesive and confident.
A conversion-ready website that tells your story and guides visitors to action.
A calm, clear process — from start to launch.
It’s not a template.
It’s strategic design that elevates your presence and helps you show up with confidence.
So, what exactly is included?
You’ll walk away with everything you need: a rock-solid brand strategy, sharp and compelling messaging, professional web copy, a cohesive brand identity that’s undeniably you, and a Showit website that’s as functional as it is stunning.
Mini Brand Guide (so you never wonder “what font was that again?”)
Brand elements (patterns, textures, illustrations if needed)
Typography Selection
Color Palette
Brand Marks
Secondary Logo
Primary Logo
what's included
The kind of brand that makes people instantly think, “Dang, she knows what she’s doing.”
A Complete, Tailored Brand Identity
Not a full site. Not a template.
A conversion-ready sales page website that tells your story and sells for you.
A Scroll-Worthy, Strategic Sales Page Website
A design that feels trustworthy + tailored for you — not cookie-cutter or corporate
Conversion-focused sections built with strategy, not guesswork, so your page works like a silent salesperson
A professionally designed landing page that highlights your magic + guides visitors toward action (book, buy, or sign up)
what's included
Post-launch hand-holding for 7 days
Launch-ready Canva toolkit for social media
Basic SEO set-up + browser favicon + social sharing set-up
Essential, gotta-have Terms and Conditions, Privacy, and 404 pages
Integrations (email list, booking, contact forms)
Platform setup (Showit or Squarespace)
Domain connection
what's included
I handle the tech, you handle being the CEO. No tech spirals and no late-night Googling. Just… done.
Tech Setup & Support
A Zero Overwhelm Allowed Creative Process
If you’re low-maintenance, love voice notes, and want a calm designer who never makes you feel silly for asking questions… girl, you’re in the right place.
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When I share the work, I actually want to know what you think—not just hear "looks great!" because you're too polite to say otherwise.
We go through everything together. You give feedback. I ask follow-up questions if something feels off. We tweak, adjust, and refine until it feels completely right. Not "close enough." Actually right.
This isn't a revision assembly line—it's a real collaboration. You know your business better than anyone. I know design better than anyone. Together we make something neither of us could've made alone.
Review + Refine –
01
This is the part where I disappear for a bit and do the actual work. (In the best possible way.)
Using everything from discovery, I design your brand and build your site with your actual business goals in mind—not just what looks good in a portfolio screenshot. Every color, font, layout choice, and design decision is intentional. Nothing's there because it "seemed cute."
You'll get a peek behind the curtain before the big reveal so there are no surprise disasters. Just a steady build toward something that's unmistakably, completely, finally you.
Design + Build Week –
You'll fill out a detailed questionnaire that goes way beyond "what colors do you like?" (though yes, we'll get there too). Then we do a Pinterest deep dive together, which sounds low-stakes but is actually how I figure out what you REALLY want vs. what you think you want.
I'm going to ask you questions you didn't expect, like what makes your best clients different from your "just fine" clients, what you want people to feel 30 seconds after landing on your site, and what you're absolutely sick of seeing in your industry.
Brand Discovery –
Think of this like a first date, except nobody's nervous and there's no awkward check-splitting situation.
We hop on a quick call to talk about your business, your brand, and where you're trying to go. I'll tell you honestly if I think we're a good fit—and if we're not, I'll point you toward someone who is.
No hard sells. No "limited time offer" tactics. Just a real conversation to make sure this makes sense for both of us.
Meet Cute Call –
Here's something most designers won't tell you: the questions don't stop after launch. They start.
"How do I add a new service page?" "Something looks different on my phone?" "Can I change this one thing?"
Those questions don't cost extra. They're just part of working with me. You've invested in a brand—you deserve to actually feel comfortable using it without paying a support fee every time something comes up.
I'm in your corner as you settle into your new brand. As you get comfortable showing up, posting, and sharing. As you realize people are actually responding differently to you now.
And when you're ready to grow—new offers, new pages, new directions—I'll be the first person you call. Because building a brand that scales with you was always the whole point.
Post-Launch Care –
The day you launch is terrifying and exciting and a little bit emotional. (Okay, a lot emotional. I've seen people cry. It's fine. I cry too sometimes.)
I'm with you for it. We do a final walkthrough together, make sure everything is connected and functioning, and I'm on standby for any "wait something looks weird on mobile" moments that always seem to happen right at launch.
You've been building toward this for a long time. You deserve to actually enjoy it instead of frantically troubleshooting alone at midnight.
Launch Support –
It’s not just design — it’s a foundation for everything you’re building next.
Worried about paying all at once? Don’t be. I offer flexible payment options — split your project into 2 or 3 installments, so investing in your business feels doable, not daunting.
$3,500
total investment starts at
Or you could save over $6,000 of your hard earned dollars and walk away with a polished brand + smaller, more strategic website in just 3 weeks.
Value of a whopping $10,600
$800
Tailored graphics + design elements — with plug-and-play Canva templates for easy, on-brand content creation to use across social, email, and beyond.
$4,000
Conversion-driven landing page built for clarity + flow — with professionally designed sections that highlight your offer, guide clients to action, optimized for mobile, and SEO-ready so your site works seamlessly everywhere.
$800
Brand strategy session backed by an experienced brand designer — with an in-depth brand guide to keep everything cohesive moving forward without second-guessing.
$5,000
Versatile brand identity kit — well-established logo suite complete with primary, secondary + submark alternatives, thoughtfully curated color palette, and font system that keeps you polished across all platforms.
typically valued at
what you'll get
Get the brand and website bundled together for less than half of what it would normally cost.
Say less. I designed this process for busy women — moms, professionals, solopreneurs juggling actual life.
You don’t have to show up for endless calls or homework.
Talk to me in voice notes, approve things from your phone, and let me handle the heavy lifting.
“What if I’m super busy… like kids, day job, and pure chaos busy?”
Totally normal. Most of my clients come to me with a vibe, not a vision.
Your discovery process and Pinterest dive help me translate whatever’s in your head into a real, intentional brand identity.
You don’t need to have it all figured out...that’s literally why I’m here.
“What if I don’t know exactly what I want my brand to look like?”
Showit or Squarespace — whichever fits your business best.
If you don’t know which one that is, don’t stress. I’ll recommend the right platform based on your needs, tech comfort level, and future plans.
“What platform do you build on?”
Short answer: no.
Long answer: it helps.
If you have photos, amazing. If not, we’ll choose on-brand stock options so your site still looks cohesive and professional.
Copy? I guide you through what to write, what to trim, and what actually matters.
“Do I need photos or copy ready before we start?”
Typically 3 weeks depending on how fast you approve things.
I keep the process calm, clear, and efficient — no dragging things out for months. You’ll know exactly what’s happening and when.
“How long does the Solopreneur Site System™ take?”
I set everything up for you so you’re NOT fumbling around clicking random buttons.
You have simple, human-friendly tutorials so you can update things confidently — no coding, no tears, no late-night Googling “how do I change a button color.”
“I’m not very techy… will I be able to manage my site after this?”
Read the FAQs
Your brand is about to become the one everyone's talking about.
Robin Seay I know you. I trust you. And I know I can give you very little detail, but you'll be able to pull my vision out of me and create the exact look I'm going for.
Erin Elliot Since launching our new branding, we have already seen a positive impact within our market reach.
Kerry Holcombe You listened to the elements I wanted to draw upon and highlight. And you took our online image and presence to the next level.
Julie Detrick You’ve blended the design elements well. I think it looks fantastic in all forms of media. I appreciate your creative enthusiasm! So what’s next?!?!?
Andy Summerford This is so amazing, thank you so much!!
I'm going to print business cards and work on a website next!
Victoria N Learning I can still let the work speak for itself, while melding the energy/vibe, my hands and my knowledge, and create a brand that makes sense to me and what I want people to know about my business, and how to welcome them in.
What happens when your brand finally matches your talent: