- Moodboard + Creative Direction
- Primary Logo Design with 3 variations
- Typography Selection
- Color Palette
- Brand Strategy Guidelines
- Brand Style Guide
WHAT WE DID
I D'eclair Confections offers artisanal, small-batch marshmallows and nostalgic treats that blends Southern charm with innovative flavors.
Brand Design and Strategy
I D'eclair Confections
Dedicated to creating joyful experiences through unique confections, I D'eclair loves and thrives off the local craft show scene around North Alabama. They are a woman-owned, family-run business who strive to serve up happiness on a plate (or in a bag) with our mind-blowing treats.
nostalgic, impressionable, charming
inspired by deep southern hospitality
THE INSPIRATION
I loved working with Kelbey! She was so friendly and easy to work with. I appreciated your clear communication, helping to nudge me out of my comfort zone, and digging deep to more clearly understand my vision for our company's comprehensive branding. Kelbey really did understand the heart of our business and delivered branding that is so genuinely "us"!
Since launching our new branding, we have already seen a positive impact within our market reach.
"Kelbey really did understand the heart of our business and delivered branding that is so genuinely 'us'!"
Erin Elliot, I D'eclair Confections
